oOh! Media are an award finalist for The Corporate Kindness Awards, under the category of Kindness to Community. Read on to find out the impact they have been making:
At oOh!media we are committed to enhancing public spaces and delivering value to the lives of Australians each day. More than just advertising, Out of Home informs, educates and even entertains millions of Australians.
Our company’s purpose is ‘Making Public Spaces Better’. It’s central to what we believe and informs everything we do, including supporting not-for-profit and important community messaging campaigns.
For more than 30 years oOh! has helped raise awareness, drive donations and promote events for hundreds of charities. Our oOh! Community Program was created to focus on key charity partnerships and drive significant impact for the charities we support. Indeed, we are the only Out of Home media company in Australia to have a dedicated resource in this space, showing our commitment to help drive positive social advocacy.
Using our classic and digital assets across the country, we continue to display important community messages during times of extreme weather events and natural disasters, from bushfires and floods, to important health and vaccination messages during the COVID pandemic. In fact, after our team advocated for oOh! to do more around vaccinations, we launched the ‘Getting back outdoors, it’s worth a shot’ campaign. Developed in-house, it delivered targeted information on vaccination rates in particular suburbs across the country, as well as encouraging those that hadn’t rolled up their sleeves to do so.
Our Community Program also plays a significant role across our business. All employees have one volunteer day of leave per year, as well as participating in awareness days, fundraising and special projects with our partners.
The Corporate Kindness Awards are an opportunity for us to showcase the important partnerships we have with organisations such as Orange Sky and Lifeline. The work of these two incredible not-for-profits has never been more important and we are extremely proud to have helped them deliver real impacts to the communities they serve.
Blog post written by oOh! Media Team. Come and support the finalists at The Corporate Kindness Awards and Conference. Winners to be announced at the event on Friday 1st April 2022. Get your tickets here.
Kindness to Community Category is sponsored by Blooms The Chemist.